Next-Gen
Digital Marketing with AI
(NGDMA)
Master the Future of Marketing with AI-Driven Strategies.
About the Course
Next-Gen Digital Marketing with AI (NGDMA) is a 6-month Digital Marketing with AI course in Kolkata designed for students, professionals, and business owners who want to master full-stack Digital Marketing with AI and automation.
This Next Gen Digital Marketing with AI program takes you beyond the basics. It covers Google Ads, Meta Ads, SEO, Analytics, Content Strategy, and Automation Tools while integrating AI platforms like ChatGPT, Gemini, and Canva AI to make your digital marketing workflow smarter, faster, and more efficient.
Through this Digital Marketing with AI course, you will learn to create AI-powered campaigns, generate smart content using advanced tools, and analyze performance using real data and insights. This hands-on Digital Marketing with AI training helps you develop strategies that drive measurable results in today’s AI-powered digital era.
By the end of the program, you will understand how AI enhances digital marketing and gain the skills to lead campaigns confidently. NGDMA is the best Digital Marketing with AI course in Kolkata for learners who want to future-proof their careers and stay ahead in the world of modern marketing.
Who is this for?
- Marketing Students & Fresh Graduates
- Working Professionals
- Freelancers & Digital Marketers
- Business Owners & Entrepreneurs
- Anyone passionate about AI & Digital Marketing
Why Choose
DIGITAL SAMUROI ACADEMY?
Real tools.
Real strategies.
Real results.
Learn with industry-proven tools and actionable strategies that deliver measurable outcomes.
No Jargon.
Only Practical
Skills.
We skip the fluff—just real, hands-on learning you can apply from day one.
Offline in
Classroom
Training.
Experience face-to-face learning with personalized mentorship and peer interaction.
Taught
by
IIM Alumnus.
Gain insights from an IIM graduate with real-world marketing expertise.
Join the
Tribe after
Certification.
Join a thriving community of growth-minded learners and entrepreneurs.
Course Curriculum & Details
Introduction to Digital Marketing & Market Research
- What is Digital Marketing?
- Difference between Traditional & Digital Marketing
- Importance of Digital Marketing
- Digital Marketing Channels
- Buyer Persona & Target Audience
- Market Research Tools & Survey
- Digging Valuable Feedback without Surveys
Content Marketing
- Introduction to Content Marketing
- AIDA & PASE Framework
- Colour & Typography Psychology
- Understanding Canva
- Creating Social Media Posts using Canva
- Using ChatGPT for Content
AI in Digital Marketing
- What is Artificial Intelligence (AI)?
- How AI is Transforming the Marketing Landscape
- Understanding Prompt Engineering
- ChatGPT, Gemini, and Grok Overview
- How to use Canva AI
- Free AI Tools for Creating Videos & Images
- Creating Videos Using AI Tools
- Image Generation for Campaigns
- Building a 30-Day Content Calendar Using AI
Website & Crafting a Landing Page
- What is Website?
- Domain, Hosting & Landing Page
- Website Design & UX
- Content Management System (CMS)
- Understanding HTML, WordPress, Wix, etc.
- WhoIS information, Domain Email & SSL
- Creating a Website from scratch using Google Sites
- Designing website with WordPress
Social Media Marketing (SMM)
- What is SMM?
- Platform Overview – Facebook, Instagram, LinkedIn, and YouTube.
- Choosing the Right Platforms
- Facebook & Instagram Marketing – Setting up Business Pages
- Creating & Scheduling posts using Meta Business Suite
- LinkedIn Marketing – Setting up a Professional Business Page
- Basics of Networking & Posting
- YouTube Marketing – Creating a YouTube Channel
- Basics of Video Optimization: Titles, Tags, & Thumbnails.
Local SEO and GMB Listings
- What is SEO & why it is Important?
- Google My Business (GMB)
- Setting up and optimizing your GMB profile
- Basics of On-Page & Off-Page SEO
- Search Console Basics
- Submitting your website for indexing
- Creating content optimized for local search
- Tracking performance with key metrics
PPC Advertising
- Meta Ads Facebook & Instagram
- Google Ads
- LinkedIn Ads
- Monitoring & Optimizing Ads
- Understanding Key Metrics: CTR, CPC, ROI & more
- Using Funnel Strategy in Ads
Analytics & Reporting
- Why Analytics important for your Business?
- Google Analytics Basics – Setting Up & Linking your Website
- Creating a Simple Performance Report
- Understanding other analytical tools
- How to use Data to grow your Business
The Ground Zero Challenge (Practical Training)
- Students are assigned real client projects with deadlines
- Work in teams to plan and execute full marketing campaigns
- Visit client stores, salons, cafes, or event sites for real-time content creation
- Capture reels, photos, and stories for social media delivery
- Apply classroom learnings in real scenarios
- Submit final strategies, creatives, and results for mentor feedback
- Once content passes the quality review, it gets published on actual client platforms, giving students real-world exposure and portfolio value.
Capstone Project
- Choose your own product, service, or brand to apply course learnings
- Design creatives using Canva for social media or ads
- Design a Landing Page or Website
- Run a Facebook, Instagram & Google Ad Campaign
- Use AI Tools to write ad copy, captions, or content
- Optimize Google My Business profile (if relevant)
- Submit project for mentor review and peer feedback
- Build confidence by applying real-world strategies
Certification & Induction to Tribe Connect
- Receive your Digital SAMUROI Certification upon successful completion
- Get added to our exclusive Tribe Connect community (WhatsApp/Telegram)
- Connect with entrepreneurs, freelancers, and marketers
- Get early access to upcoming workshops, masterclasses, and events
- Share successful strategies, ask questions, and grow together
- Access exclusive tips, resources, and updates from mentors
- Lifelong learning environment beyond the classroom
Next-Gen
Digital Marketing with AI
(NGDMA)
- Class Time: 2.5 - 3 Hours Per Session
- Duration: 6 Months (1 Day/Week)
- Mode: Offline (In Cassroom)
- Certification on Completion
- Batch Size: Small Groups for Personal Attention
- Post-Course Support with Tribe Connect
Student Testimonials
The lessons were practical, easy to follow, and incredibly relevant. I now understand how AI-powered digital marketing and Meta Ads can actually drive real results. This course has helped me make smarter marketing decisions and guide my team more confidently."
Ready to become a Next-Gen Digital Marketer?
Enroll for NGDMA Course Today!
Get real skills. Real tools. Real growth.
About the Founder
Meet Soumya Dutta – Your Mentor
Soumya Dutta is a seasoned Digital Marketing with AI expert, an IIM Lucknow alumnus, and the visionary behind Digital SAMUROI, a leading digital marketing agency with over 11 years of proven success in creating AI-driven marketing strategies.
As the founder of Digital SAMUROI Academy, a premier Digital Marketing Institute in Kolkata, Soumya is on a mission to empower the next generation of marketers, entrepreneurs, and business owners through his Next Gen Digital Marketing with AI course. His approach combines real-world strategies, AI-based marketing tools, and practical learning to help students master AI-powered digital marketing and build income-generating skills.
Over the past decade, Soumya has collaborated with some of India’s top brands including Godrej, ITC, Vodafone, and PC Chandra Jewellers, successfully managing more than 200 digital marketing projects powered by AI insights and automation.
More than just a marketer, Soumya is a mentor who has personally guided 200+ students and 100+ entrepreneurs, helping them leverage Digital Marketing with AI to scale their businesses, enhance brand visibility, and achieve measurable growth.
If you want to learn Digital Marketing with AI in Kolkata from a mentor who truly practices what he teaches, Soumya Dutta is the trusted guide to help you build a successful digital career.
Real People. Real Learning.
A glimpse into our offline digital marketing classes in Kolkata—where hands-on learning meets mentorship.




Frequently Asked Questions
Q. What is the duration of the NGDMA course?
The Next-Gen Digital Marketing with AI (NGDMA) course is a 6-month advanced program that combines classroom learning with practical assignments, hands-on projects, and real-world marketing exercises.
Q. Who is this course best suited for?
This course is ideal for students, working professionals, entrepreneurs, and freelancers who want to master full-stack digital marketing and learn how to integrate AI tools like ChatGPT, Gemini, and Canva AI into their marketing strategies.
Q. Do I need prior knowledge of digital marketing or AI to join?
No prior experience is required. The course starts with core digital marketing concepts and progressively moves to advanced topics like SEO, Ads, Analytics, and AI-powered marketing — making it suitable for both beginners and intermediate learners.
Q. What will I learn in the NGDMA course?
You’ll learn how to plan and execute Meta & Google Ads, create AI-driven content, optimize campaigns with analytics tools, and automate marketing workflows using popular AI platforms. The goal is to make you a smart, industry-ready marketer.
Q. Will I get a certificate after completing the course?
Yes! Upon successful completion, you’ll receive a Certificate of Completion from Digital SAMUROI Academy, recognizing your achievement in Next-Gen Digital Marketing with AI (NGDMA).
Q. What are the career or business benefits of taking this course?
NGDMA helps you become future-ready — whether you want to grow your business, start freelancing, or build a marketing career. You’ll learn practical, in-demand digital and AI skills that make you stand out in today’s competitive market.
Q. Can I pay in installments?
Yes. Contact us directly to discuss flexible options.
Q. Will you help me even after the course?
We stay connected on WhatsApp group & support you post-course as well.


