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Digital Marketing
Mastery for Entrepreneurs
(DMME)

Launch, Grow & Scale Your Business with Digital Marketing.

Check Course Curriculum & Details

About the Course

Digital Marketing Mastery for Entrepreneurs (DMME) is a 4 Months course designed specially for entrepreneurs, small business owners, and self-employed professionals who want to take control of their business growth using the power of digital marketing.

We teach you how to practically use Facebook Ads, Canva, Google tools, and ChatGPT to grow your leads, build brand awareness, and scale faster — without depending on agencies or freelancers.

Who is this for?

  • Small Business Owners
  • Coaches, Trainers & Consultants
  • Local Entrepreneurs
  • Freelancers & Solopreneurs
  • Anyone who wants to learn marketing for their own brand
Apply Now!

Why Choose
DIGITAL SAMUROI ACADEMY?

Real tools.
Real strategies.
Real results.

Learn with industry-proven tools and actionable strategies that deliver measurable outcomes.

No Jargon.
Only Practical
Skills.

We skip the fluff—just real, hands-on learning you can apply from day one.

Offline in
Classroom
Training.

Experience face-to-face learning with personalized mentorship and peer interaction.

Taught
by
IIM Alumnus.

Gain insights from an IIM graduate with real-world marketing expertise.

Join the
Tribe after
Certification.

Join a thriving community of growth-minded learners and entrepreneurs.

Course Curriculum & Details

  • What is Digital Marketing?
  • Difference between Traditional & Digital Marketing
  • Importance of Digital Marketing
  • Digital Marketing Channels
  • Buyer Persona & Target Audience
  • Market Research Tools & Survey
  • Digging Valuable Feedback without Surveys
  • Introduction to Content Marketing
  • AIDA & PASE Framework
  • Colour & Typography Psychology
  • Understanding Canva
  • Creating Social Media Posts using Canva
  • Using ChatGPT for Content
  • What is Website?
  • Domain, Hosting & Landing Page
  • Website Design & UX
  • Content Management System (CMS)
  • Understanding HTML, WordPress, Wix, etc.
  • WhoIS information, Domain Email & SSL
  • Creating a Website from scratch using Google Sites
  • Designing website with WordPress
  • What is SMM?
  • Platform Overview – Facebook, Instagram, LinkedIn, and YouTube.
  • Choosing the Right Platforms
  • Facebook & Instagram Marketing – Setting up Business Pages
  • Creating & Scheduling posts using Meta Business Suite
  • LinkedIn Marketing – Setting up a Professional Business Page
  • Basics of Networking & Posting
  • YouTube Marketing – Creating a YouTube Channel
  • Basics of Video Optimization: Titles, Tags, & Thumbnails.
  • What is SEO & why it is Important?
  • Google My Business (GMB)
  • Setting up and optimizing your GMB profile
  • Basics of On-Page & Off-Page SEO
  • Search Console Basics
  • Submitting your website for indexing
  • Creating content optimized for local search
  • Tracking performance with key metrics
  • Meta Ads Facebook & Instagram
  • Google Ads
  • LinkedIn Ads
  • Monitoring & Optimizing Ads
  • Understanding Key Metrics: CTR, CPC, ROI & more
  • Using Funnel Strategy in Ads
  • Why Analytics important for your Business?
  • Google Analytics Basics – Setting Up & Linking your Website
  • Creating a Simple Performance Report
  • Understanding other analytical tools
  • How to use Data to grow your Business
  • Choose your own product, service, or brand to apply course learnings
  • Design creatives using Canva for social media or ads
  • Design a Landing Page or Website
  • Run a Facebook, Instagram & Google Ad campaign (guided support available)
  • Use ChatGPT to write ad copy, captions, or content
  • Optimize Google My Business profile (if relevant)
  • Submission of project for mentor feedback
  • Get peer-to-peer reviews during live class discussion
  • Build confidence by applying real-world strategies
  • Receive your Digital SAMUROI DMME Certification upon successful completion
  • Get added to our exclusive Tribe Connect WhatsApp/Telegram community
  • Connect with like-minded entrepreneurs, freelancers, and marketers
  • Get early access to upcoming workshops, masterclasses, and events
  • Share successful strategies, ask questions, and grow together through peer support
  • Access exclusive digital marketing tips, resources & updates from mentors
  • Lifelong learning environment beyond the classroom

Digital Marketing
Mastery For Entrepreneurs
(DMME)

  • Duration: 4 Months (1 Day/Week)
  • Class Time: 2.5 - 3 Hours Per Session
  • Mode: Offline (In Cassroom)
  • Certification on Completion
  • Batch Size: Small Groups for Personal Attention
  • Post-Course Support with Tribe Connect

Student Testimonials

"I had hired multiple agencies over the years to handle digital marketing for my interior design company, but the results were never consistent. That’s when I decided to learn the basics myself, not to become an expert, but to at least understand what works and how to guide my team better. After attending the DMME course at Digital SAMUROI, I’ve gained so much clarity. The strategies shared were practical and easy to apply, and I finally feel confident about digital marketing. I’m now able to guide my team more effectively and make better marketing decisions for my business."
Indranil Nandy
Nexus Home Interior
"As a freelancer, I always knew I needed to improve my digital marketing skills to grow my client base, but I used to feel overwhelmed by all the tools and platforms. Joining the DMME course was one of the best decisions I’ve made. Soumya Sir’s way of teaching is super clear and practical. He explains every topic with such simplicity that even the complex stuff starts making sense. I never thought I’d understand things like Meta & Google Ads or WordPress so confidently. This course has definitely boosted both my skills and my confidence."
Sampa Roy
Freelancer
"What I loved most about the DMME course was the practical format. It wasn’t just theory — we actually got to apply everything we learned to our own projects. I used my own business idea throughout the course, and it made the learning so much more relevant. Soumya was there at every step, guiding us, reviewing our work, and sharing honest feedback. His support and the way he breaks down each concept made everything so clear. It’s not just a course, it’s a full learning experience that stays with you."
Sandip Ghosh
Education Consultancy
See More Testimonials
Check our Google Reviews

Ready to Grow Your Business Digitally?

Join the DMME Course Today!

Get real skills. Real tools. Real growth.

Book a Free Call with Our Team

About the Founder

Meet Soumya Dutta – Your Mentor

Soumya Dutta is a seasoned digital marketing expert, IIM Lucknow alumnus, and the powerhouse behind Digital SAMUROI—a leading digital marketing agency with over 11 years of proven success.

As the founder of Digital SAMUROI Academy, a premier Digital Marketing Institute in Kolkata, he is on a mission to empower the next generation of digital marketers, entrepreneurs, and small business owners. Through his academy, Soumya blends real-world strategies, hands-on training, and expert mentorship to help learners build income-generating skills and land their dream roles with our guaranteed placement courses.

Over the past decade, Soumya has worked with some of India’s biggest brands including Godrej, ITC, Vodafone, and PC Chandra Jewellers, managing over 200 client projects across industries.

Not just a marketer—but a mentor—Soumya has personally trained and transformed the journeys of 200+ students and 100+ business owners, helping them achieve digital growth, brand visibility, and scalable revenue.

If you’re looking to learn digital marketing from someone who truly walks the talk, Soumya Dutta is the guide you’ve been waiting for.

Real People. Real Learning.

A glimpse into our offline digital marketing classes in Kolkata—where hands-on learning meets mentorship.

digital samuroi academy - classroom with students batch
digital samuroi academy - classroom with students
digital samuroi academy - classroom with students batch (1)
digital samuroi academy - classroom with students batch (2)

Frequently Asked Questions

 No. This course is beginner-friendly and fully practical.

Yes! You will create and run real ads during class with full guidance.

Primarily yes, but freelancers and marketing beginners also benefit hugely.

Yes. You’ll receive a completion certificate from Digital SAMUROI Academy.

Yes. Contact us directly to discuss flexible options.

We stay connected on WhatsApp group & support you post-course as well.

Let's, get in Touch!